Translating Business Needs Into People Performance
The importance of communication skills for superior organizational performance cannot be stressed enough. Peter Drucker once mentioned that “ The most important thing in communication is to hear what isn't being said. ” Effective communication allows an organization to minimize wasted time, maximize talent, potentials, profit and properly foster productive relationships. Learning how to communicate effectively is a conscious effort that can be easily learned and demonstrated with consistency.
More often - than not - it is the best sales person and not the best product or service that wins the prospect's business. As Thomas Edison said “ There's a way to do it better—find it. ” Nowadays companies need to encourage their salespeople to learn how to position themselves as problem solvers, to create long-term relationships with their customers, to foster and retain their loyalty and more importantly, to treat them as valued people.
Management means many things to many people. It involves characteristics of both art and science and its significance can hardly be over emphasized. The well-known management author Henry Mintzberg once said that "Management is, above all, a practice where art, science, and craft meet." Management training is of paramount importance for maximizing team productivity, driving breakthrough innovation and securing the competitive edge of any organization seeking to master complex challenges.
We design and deliver fresh, innovative and results-oriented marketing related workshops, to help your employees learn by doing. Our workshops are tailored to your specific needs and time availability (available only by Persona GLOBAL Greece).
We provide comprehensive reading material, workbooks, relevant case studies and innovative monthly follow-ups, to make sure you get the most from your training investment. We do: