Persuasive Communicator

Communication is the one skill to rule them all


The Persuasive Communicator® (PC) is a 16 hour workshop presenting lifelong skills enabling delegates to communicate effectively, become more influential and ultimately becoming successful persuasive communicators! This workshop provides participants with an intuitive, practical system for dealing with all people, especially those whom they have not been able to influence yet. The Persuasive Communicator® workshop enables delegates to build sustained, long term win/win business relationships.

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Objectives & Benefits

Participants will be able to:

  • To understand communication style differences
  • To adapt one's own style to “fit” that of the listener
  • To build trust, to influence and to negotiate effectively

Key Features


Participants complete an online profiling survey, with powerful self-knowledge results providing a basis for growth and new skills development.


Emphasis on acquiring immediately applicable skills and not on learning theory.

Profiling Tool

Participants learn how to profile anyone they deal with and how to adapt their own communication style for maximum impact.

Game Plan

All participants are coached to develop a Game Plan for communicating effectively with a specific individual; usually someone they fail to engage effectively.


Game Planning Software can be integrated to incorporate the benefits of a company’s specific products and services.

Added Value Features

01. Self-perception Survey
Participants’ perception of their own communication style.

02. Respondent Survey
Participants receive feedback about how a peer or colleague perceive their Style, Empathy and Flexibility.

03. Gameplan Case Study
Role playing on how the participant communicates with a “real life” difficult person.

All participants acquire Persona’s expert system Gameplanning Software to meet future communication challenges.

Delegates acquire access to the same Persona Global’s Gameplan mobile application software on the iPhone or Android phone.

This cutting edge technology helps users move “beyond sales competency to sales fluency”(greater retention and proficient use of acquired skills).

The app provides business support and reinforcement; it enables delegates to “Prep” themselves just before an important interaction with anyone they need to persuade, influence or motivate.

Participants use this easily accessible learning tool to work prior to the workshop and be well prepared to go deeper into it - the great plus of Blended Learning.

The application runs on all web-enabled platforms (PC, Mac, tablets, smartphones etc). All they will need is a web browser and connection to the internet.

The integration of the e-training increases the skill of the participants and reduces the time required in face-to-face training. It helps to concentrate on discussions and role-plays within the workshop.

Basic Features
  • It provides basic knowledge of nearly every program unit
  • Participants learn at their own pace
  • Modern look & feel makes it fun to use
  • Exercises allow for easy user interaction (text, images and audio)